Tag Archives: Christopher Johnson
Let Us Now Hallow the F-Word
Some months back I subscribed to SiriusXM Satellite Radio for the first time, and one of the first stations I tuned to was Outlaw Country. I wasn’t paying much attention one afternoon during the NCAA basketball tournament when I heard … Read more
The Microstyle IQ Test: The Cheat Sheet
In my last post I summarized Christopher Johnson’s new book Microstyle: The Art of Writing Little and quarried out of his text some examples of company names, slogans, ad pitches, and quotes. The microstylistic question for each: does it work?
What’s Your Microstyle IQ?
I’ve been having a lot of fun lately working my way through the new book by Christopher Johnson, Microstyle: The Art of Writing Little. In a recent post I quoted Johnson’s full definition of “microstyle,” but suffice to say, the … Read more
Blog of the Week: The Name Inspector
Christopher Johnson, a.k.a.The Name Inspector, is a Seattle-based “verbal branding consultant” – that is, one who gets paid to help companies come up with names for themselves and new products. He’s also been a blogger since 2007, an author (of … Read more
TED THE CAT
Ted the Cat (1994-present) is a domestic shorthair blogger and vers libre poet. He also enjoys sleeping, eating, and lurking. Ted the Cat co-habits with Kaze,
also a blogger at 317am.net.
ABOUT THE AUTHORS
Kaze
Kaze is Washington DC area writing guru Steve Altman. The nickname is Japanese for “the wind.” Read more »
RasoirJ
Ras at Texas BBQ in DC, site of lunchtime chats with Kaze on the art and agony of writing. Ras is also known in some publishing circles as George Clack. Read more »